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COLOGNE, Germany – Wolfgang Link, a veteran German TV executive and producer of hit entertainment show The Voice of Germany, has taken over as managing director of ProSiebenSat.1 TV Deutschland, overseeing all of the media group’s channels in Germany.
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Link replaces Jurgen Horner, who has been ProSiebenSat.1 head since July, 2012. Horner said he is leaving on his own accord to set up his own media firm.
Link has run the group’s flagship channel, Pro7, for more than a year now, where he has boosted ratings and market share. In September, Pro7 took a 12 percent share of the key 14-49 demographic, coming within shouting distance of market leader RTL, which has 13.2 percent.
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