CNN Takes Over The Internet With New Tech, Showbiz, Food Sites

CNN.com
CNN.com will take over entertainment with Cameron Diaz.

CNN's digital network is huge — and it's about to get even bigger.

Advertisement

At a big presentation today at the Time Warner Center, CNN.com general manager KC Estenson boasted to a crowd of advertisers and agencies about the network's massive online reach. The Time Warner (TWX)-owned CNN plans to reach even further with revamped Entertainment and Tech blogs, and a whole new "blog network."

Check out what the new CNN.com and blogs will look like >

According to Nielsen Online, CNN's digital network is one of the top 5 most visited current events and global news destination Web sites on the planet, among MSNBC's digital network but above NYTimes.com, AOL and Yahoo! News.

With the new sites, CNN aims to bring in more unique visitors and advertising (not to mention corral even more content from Time Inc.'s other media brands and partners).

Advertisement

Here's their master plan:

CNN's new Entertainment section, led by former OK! Magazine editor Katie Caperton, and will be revealed within days.

By summer, CNN.com will also have a new Tech vertical and offering weekly columns to Mashable's Pete Cashmore, Hunch.com and Flickr co-founder Caterina Fake, Craigslist's Craig Newmark and Apple 2.0's Philip Elmer-DeWitt.

CNN is also launching several new blogs including:

Advertisement

Eatocracy: a foodie blog run by former AOL Food and Slashfood editor Kat Kinsman

Belief Blog: a religion site co-edited by Dan Gilgoff and CNN producer Eric Marrapodi

This Just In: a site that will gather breaking news from across their network sites. It will be edited by CNN.com writers Mallory Simon and Manav Tanneeru.

Afghanistan Crossroads: where CNN staffers will give on-the-ground reporting from Afghanistan and around the world. Edited by CNN senior producer Amy Cox.

Advertisement

CNN representatives say the Eatocracy and Belief Blog are "coming soon," but we've seen what they look like already.

Check out what the new CNN.com and blogs will look like >

Advertisement

This is what CNN.com's Entertainment section looked like before.

CNN.com

Here is what it will look like soon! Hi Cameron!

CNN.com
CNN.com will take over entertainment with Cameron Diaz.
Advertisement

Katie Caperton, former OK! magazine editor, will be keeping the site fresh.

Katie Caperton

There's a "quote board" from celebs like Snooki and features about "The Hangover."

CNN.com
Advertisement

Lots of graphics for the showbiz site.

CNN.com

Next up: CNN's new food blog Eatocracy

CNN.com
Advertisement

The site will be run by former AOL-er Kat Kinsman

kat kinsmen

There will be recipes from Padma!

CNN.com
Advertisement

And dudes telling us why salads are cool.

CNN.com

On to: the Belief blog! Trippy colors.

CNN.com
Advertisement

Dan Gilgoff, former U.S. News and World Report writer, will be co-editing the site.

Dan Gilgoff

CNN producer Eric Marrapondi will also be editing Belief.

eric cnn
Advertisement

Big photos, clean design.

CNN.com

The 'Catholic Church' will be a big topic, according to the tag cloud.

CNN.com
Advertisement
News Media
Advertisement
Close icon Two crossed lines that form an 'X'. It indicates a way to close an interaction, or dismiss a notification.