Words matter…but only to a point.

Nicholas de Wolff
2 min readAug 27, 2016

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So, the latest counter fad is to rebuke the term “sustainability” as woefully inadequate for the challenge that faces our society…as if that one clumsy term could ever have delivered the solution (or, by inverse extension, a restriction) to the challenges facing us.

At any given moment in time, a term is held up as the panacea to our discomforts, be they cultural, environmental, social, or otherwise. Some…

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