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Smart Trust: Creating Prosperity, Energy, and Joy in a Low-Trust World Hardcover – January 10, 2012

by Stephen M.R. Covey (Author), Greg Link (Author), Rebecca R. Merrill (Contributor)
4.4 4.4 out of 5 stars 115 ratings
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For fans of Radical Candor, Leaders Eat Last, and Covey’s original bestseller, The Speed of Trust.

Unleash the hidden power of trust, change lives, and influence your organization with proven, patented techniques.

When Stephen M.R. Covey wrote The Speed of Trust in 2006, he had no idea the book would sell over 2 million copies in twenty-two languages and become a worldwide phenomenon. His belief in the hidden power of trust to change lives and impact organizations is now expanded in Smart Trust: Creating Prosperity, Energy, and Joy in a Low-Trust World.

Trust in the modern workplace cannot be overstated. Trusted people are more likely to be hired and promoted, get the best projects and bigger budgets, and are typically the last group to be laid off. In an increasingly unpredictable marketplace, understanding and applying the tenets of Smart Trust will increase your probability of thriving personally and professionally. Additionally, your sound judgment and ability to trust in this low-trust world will give you a tremendous competitive advantage—and the capacity to navigate the organizational uncertainty that low trust creates.

In a compelling and readable style, Covey and his long-time business partner Greg Link share enlightening principles and anecdotes of people and organizations that are not only achieving unprecedented prosperity from high-trust relationships but—even more inspiring—also attaining elevated levels of energy and joy.
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  1. Print length
    320 pages
  2. Language
    English
  3. Publisher
    Free Press
  4. Publication date
    January 10, 2012
  5. Dimensions
    6 x 1.3 x 9 inches
  6. ISBN-10
    1451651457
  7. ISBN-13
    978-1451651454
  8. See all details
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Editorial Reviews

About the Author

Stephen M. R. Covey is the New York Times and #1 Wall Street Journal bestselling author of The Speed of Trust, which has been translated into twenty-two languages and has sold over 2 million copies worldwide. He is also the author of the newly released Wall Street Journal bestseller, Trust & Inspire: How Truly Great Leaders Unleash Greatness in Others, which was named as the #1 Leadership Book of 2022 by the Outstanding Work of Literature Awards. Stephen brings to his writings the perspective of a practitioner, as he is the former President and CEO of the Covey Leadership Center, where he increased shareholder value by sixty-seven times and grew the company to become the largest leadership development firm in the world. A Harvard MBA, Stephen cofounded and currently leads FranklinCovey’s Global Speed of Trust Practice. He serves on numerous boards, including the Government Leadership Advisory Council, and he has been recognized with the lifetime Achievement Award for “Top Thought Leaders in Trust” from the advocacy group, Trust Across America/Trust Around the World. Stephen is a highly sought-after international speaker who has taught trust and leadership in fifty-seven countries to business, government, military, education, healthcare, and NGO entities.

Greg Link is co-founder of CoveyLink, FranklinCovey’s Global Speed of Trust Practice, and the former Covey Leadership Center. A trusted executive confidant, advisor, and compelling speaker, Link is a recognized authority on trust, leadership, sales, marketing, and high performance. He led the strategy that propelled Covey's father's book, The 7 Habits of Highly Effective People, to one of the two most influential business books of the twentieth century.

Rebecca A. Merrill has served in numerous leadership positions in community, education, and women’s organizations. Coauthor of Connections: Quadrant II Time Management, she also assisted Stephen R. Covey on The 7 Habits Highly Effective People.

Product details

  • Publisher ‏ : ‎ Free Press; 1st edition (January 10, 2012)
  • Language ‏ : ‎ English
  • Hardcover ‏ : ‎ 320 pages
  • ISBN-10 ‏ : ‎ 1451651457
  • ISBN-13 ‏ : ‎ 978-1451651454
  • Item Weight ‏ : ‎ 1.04 pounds
  • Dimensions ‏ : ‎ 6 x 1.3 x 9 inches
  • Customer Reviews:
    4.4 4.4 out of 5 stars 115 ratings

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  1. Greg Link

    Greg Link

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  2. Stephen M.R. Covey

    Stephen M.R. Covey

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    Full content visible, double tap to read brief content.

    Stephen M. R. Covey is the New York Times and #1 Wall Street Journal bestselling author of The Speed of Trust, which has been translated into 22 languages and has sold over 2 million copies worldwide. He is also the author of the newly released Wall Street Journal bestseller, Trust & Inspire: How Truly Great Leaders Unleash Greatness in Others, which was named as the #1 Leadership Book of 2022 by the Outstanding Work of Literature Awards. Stephen brings to his writings the perspective of a practitioner, as he is the former President & CEO of the Covey Leadership Center, where he increased shareholder value by 67 times and grew the company to become the largest leadership development firm in the world. A Harvard MBA, Stephen co-founded and currently leads FranklinCovey’s Global Speed of Trust Practice. He serves on numerous boards, including the Government Leadership Advisory Council, and he has been recognized with the lifetime Achievement Award for “Top Thought Leaders in Trust” from the advocacy group, Trust Across America/Trust Around the World. Stephen is a highly sought-after international speaker who has taught trust and leadership in 57 countries to business, government, military, education, healthcare, and NGO entities.

    See more on the author's page
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Customer reviews

4.4 out of 5 stars
115 global ratings

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Customers say

Customers find the book helpful in fostering trust and building lasting relationships in a low-trust world. They find it informative and worth reading, with good points and stories.

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TrustValue for money
8 customers mention "Trust"8 positive0 negative

Customers find the book helpful for boosting trust and eliciting reciprocity. They say it provides strategies for building trusting relationships at all levels, from personal to organizational. The book is described as a good follow-up to The Speed of Trust, Covey & Link's 5 Principles for building high trust, and an important part of any relationship or organization's success.

"...not only personal trust which is often talked about but organizational levels of trust and the consequences (such as tons of meetings) of having low..." Read more

"...that and I believe that this is part of the revolution of restoring trust in our families, relationships, work places, communities, and..." Read more

"...The two key factors for Smart Trust are a propensity to trust and analysis. The propensity to trust is about leading out with trust...." Read more

"...A lot of up to date cases of leaders employing strategies to build trusting and lasting relationships." Read more

7 customers mention "Value for money"7 positive0 negative

Customers find the book provides useful examples and insights that help create a framework for trust. They appreciate the practical information and clear action plan. The book explores valuable examples and insights that help build a framework.

"The books is very though provoking about the costs or benefits of trust in the workplace...." Read more

"...they sound straight forward on the surface, the book explores valuable examples and insights that help create a framework of putting it all together..." Read more

"This is a sensible follow-up to the first book and has some good points. These points could have been made more succinctly...." Read more

"...5 Principles of how to build high trust in a low trust world are worth following...." Read more

Top reviews from the United States

  • Brandt2001
    5.0 out of 5 stars Great book with a unique perspective
    Reviewed in the United States on December 15, 2019
    Verified Purchase
    The books is very though provoking about the costs or benefits of trust in the workplace. It covers not only personal trust which is often talked about but organizational levels of trust and the consequences (such as tons of meetings) of having low trust. A good read for leaders of all levels.
    Helpful
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  • Zeb E. Barnhardt Jr.
    5.0 out of 5 stars Trust as a societal value
    Reviewed in the United States on July 14, 2012
    Verified Purchase
    Great book for discussing how to deal with the lack of trust in today's society. Once a basic value such as trust is destroyed, future relationships with the one who has proven not to be trustworthy take on a different dynamic. Learn how to cope with that and, then, restore the value.
    Helpful
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  • Jacob Paulsen
    4.0 out of 5 stars The Natural Follow Up To A Critical Topic
    Reviewed in the United States on August 13, 2012
    Verified Purchase
    I finished my reading of "Smart Trust." When I first read "Speed of Trust" in 2006 I was profoundly impacted by the structure that was added to a relatively elusive topic. I keep a small paper with the thirteen behaviors of a High Trust Leader on my desk and refer to it often. "Smart Trust" seems like the natural follow up to all the HOW questions that were generated by "Speed of Trust."

    The five Smart Trust actions that this book teaches make a clear outline of how to generate trust in a team, family, or other organization. Simple, but not to a fault, these five actions make it easy to understand. They are, Choose to Believe in Trust, Start with Self, Declare Your Intent, Do What You Say, and Lead Out in Extending Trust. While they sound straight forward on the surface, the book explores valuable examples and insights that help create a framework of putting it all together in a clear action plan.

    The order of the five actions is not an accident. I suspect that I will need to go back to the book often to continue my journey in implementing trust in the various arenas of life as I move through the action steps.

    The biggest take away from this book is a continuation of the first. Simply put, trust changes everything. It plays the biggest part in the bottom line and success of any relationship or organization. Creating a vocabulary around the principle allows us to discuss it among ourselves in terms that we all understand. These authors have done that and I believe that this is part of the revolution of restoring trust in our families, relationships, work places, communities, and countries.

    NOTE: I read this book as part of the 12 Books Group.
    7 people found this helpful
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  • Mimi
    5.0 out of 5 stars Smart trust
    Reviewed in the United States on September 9, 2012
    Verified Purchase
    A great book with great ideas. I recommend anyone who is a supervisor and above read this. This book has opened my eyes and given me a different look on how I manage my Team at work.
    One person found this helpful
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  • Peter Foss
    5.0 out of 5 stars Smart Trust is at the core of what leaders need ...
    Reviewed in the United States on May 7, 2016
    Verified Purchase
    Stephen M. R. Covey and Greg Link has done it again. Smart Trust is at the core of what leaders need to succeed in today's world.
    Peter Foss, Management Consultant, [...]
    Helpful
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  • Casey Wheeler
    3.0 out of 5 stars Read The Speed of Trust First
    Reviewed in the United States on January 23, 2013
    Verified Purchase
    I read this book as the monthly selection of the Credit Union Leaders Book Club group on LinkedIn.

    This is an expansion of the last chapter in the author's prior book "The Speed of Trust." It contains numerous examples in each chapter along with many great quotes and extensive notes at the end of the book.

    The first chapter deals with The Paradox. The authors raise some interesting issues in regards to a crisis of trust in the world and its overall impact using different examples and quotes. It also presents hope for building trust.

    Chapter two deals with Blind Trust or Distrust and addresses the dangers of blind trust (being too trustful) and distrustful (not being trustful enough). The authors discuss how society causes blind trust or distrust to develop within individuals and the net impact it can have going forward. The chapter contains a table that you can use to determine how you see others and the cost of your view.

    Chapter 3 begins the discussion of Smart Trust, the alternative to blind trust and distrust. Smart Trust is judgment and boils down to how to trust in a low trust world. The two key factors for Smart Trust are a propensity to trust and analysis. The propensity to trust is about leading out with trust. Analysis is about not getting burned in a low trust world. The analysis involves 3 components: Opportunity, Risk and Credibility. The authors use these components to launch into a discussion of the Smart Trust Matrix citing a number of examples. The chapter ends with examples of the reciprocity of trust.

    The next several chapters deal with the five Smart Trust Actions:
    * Choose to Believe in Trust: The authors delve into the three beliefs of trust:
    1. A belief in being worthy of trust.
    2. A belief that most people can be trusted.
    3. A belief that extending trust is a better way to lead.
    * Start with Self: Based on the principles of responsibility and creditability.
    * Declare Your Intent and Assume Positive Intent in Others: Stating what we want to do and why we want to do it.
    * Do What You Say You Are Going To Do
    * Lead Out in Extending Trust to Others: It produces results, it increases trust and it elicits reciprocity.

    The authors end with a chapter on how one person can make a change.

    My recommendation is that while this book can stand on its own, the reader will get more out of it by reading the author's prior book "The Speed of Trust" first.
    6 people found this helpful
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  • yolee
    5.0 out of 5 stars Arrived quick!
    Reviewed in the United States on May 27, 2013
    Verified Purchase
    I haven't gotten a chance to listen to the CD yet, but the shipping was outstanding! It arrived quicker than I expected. Will follow up with another review about the audio book at a later time!
    Helpful
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  • Mr. 300
    5.0 out of 5 stars So far so good.
    Reviewed in the United States on May 25, 2015
    Verified Purchase
    1/3 finished with the book and I am enjoying it so far. A lot of up to date cases of leaders employing strategies to build trusting and lasting relationships.
    Helpful
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Top reviews from other countries

  • Amazing Sia
    5.0 out of 5 stars Good
    Reviewed in India on April 13, 2019
    Verified Purchase
    Good
    Report
  • Alibaba
    5.0 out of 5 stars Great common sense that we have to be told
    Reviewed in the United Kingdom on April 11, 2014
    Verified Purchase
    I love it. This is great common sense that we have to be told as we ( I for one) seem to forget and need reminding.
    Report
  • Edison S.
    5.0 out of 5 stars Five Stars
    Reviewed in India on June 24, 2015
    Verified Purchase
    Nice book and very useful
    Report
  • sammyj
    4.0 out of 5 stars Smart Trust
    Reviewed in Canada on February 22, 2012
    Verified Purchase
    What seems like simple, obvious truths about life and trust are delivered in a detailed clear manor that brings clarity and thoughtfulness to the concepts. Which when looked at through this lens could be life altering. I did learn, learned what I didn't know I didn't know ;-)
    Report
  • Amazon Customer
    4.0 out of 5 stars Four Stars
    Reviewed in India on April 20, 2016
    Verified Purchase
    what trust is and how it can improve work environment, may be some time at a cost.
    Report