Monday, February 11, 2013

Marketing and Blogging Tips from Shawn Hansen, The Indie Book Marketer


Sometimes, out of the blue, someone comes along at the perfect moment to point you in the right direction when you come to a fork in the road.

For me, that someone was Shawn Hansen, The Indie Book Marketer. 

A friend told me about Shawn's weekly Teleseminar Tuesday, and after only one session, I was hooked.  Eleven one-hour, information packed classes later, I had gained the confidence to:

  1. Self-host my website/blog with WordPress.org.
  2. Experiment with WordPress "plugins," small miracles to make my website distinctly my own.
  3. Download, activate, and update plugins.
  4. Backup my website's database and content.
  5. Maintain my website/blog.
  6. Optimize my Twitter account (profile page, hash tags, retweets, keywords, and lists).
  7. Optimize my LinkedIn account (how to update my profile, target areas of interest)
  8. Become a Squidoo member.
  9. Look into forms of visual media, such as creating short little trailers.
  10. Download and listen to Podcasts on iTunes (Yep, I'd never done that before).
  11. Make use of Google Reader.
  12. Begin building buzz about my books BEFORE PUBLICATION.
  13. Look into Kindle Publishing for blogs.
  14. Examine my target markets.
  15. Experiment with blog trigger phrases.
  16. Become a content curator.
And all for FREE.

If you are interested in more details about Shawn's informative weekly seminars, go to Teleseminar Tuesday sessions. And be sure to sign up for the notifications list so you get reminders of the sessions and replays.

Only those who are signed up get access to the full set of show notes (downloadable as a PDF or available to send to any Kindle-enabled device).

 
Starting January 2013, Shawn made a transition with this training so it's specifically tailored to WordPress, Blogging, and Marketing Tips for the Small business Owner.

The Indie Book Marketer Strategycast (a weekly audio-only podcast) covers Self-Publishing and Marketing Tips for independent authors.

The iTunes links for the audio portions of each show are here:
 
The Indie Book Marketer Strategycast: http://shawnsuggests.com/Strategycast

On FREE Friday, Shawn shares her favorite resources. And she always has a surprise for the people on her mailing list.


To learn more about Shawn, go to:
http://indiebookmarketer.com/about-shawn-hansen-the-indie-book-marketer/

Enjoy and happy training.