Study: Some Viewers Were Misinformed by TV News

News organizations can educate voters about public policy and economic conditions, but they can also misinform voters. As if to prove the point, a study released Friday found that “substantial levels of misinformation” seeped out to the electorate of the United States at the time of the midterm elections this year.

The study was conducted by WorldPublicOpinion.org, a project that is managed by the Program on International Policy Attitudes at the University of Maryland.

According to the study, which can be reviewed online, in most cases, the more a person watched and read the news, the less likely they were to have been misled about the facts. But “there were however a number of cases where greater exposure to a news source increased misinformation on a specific issue,” the study’s authors wrote. In particular, they found that regular viewers of the Fox News Channel, which tilts to the right in prime time, were significantly more likely to believe untruths about the Democratic health care overhaul, climate change and other subjects.

The study found other cases where greater exposure to media meant greater misinformation on a subject. Regular viewers of MSNBC, which tilts to the left in prime time, were 34 percentage points more likely than nonviewers to believe “that it was proven that the U.S. Chamber of Commerce was spending money raised from foreign sources to support Republican candidates.” Consumers of public broadcasting were 25 points more likely to believe the same.

But the study found many more instances that involved Fox News.

“Almost daily” viewers of Fox News, the authors said, were 31 points more likely to mistakenly believe that “most economists have estimated the health care law will worsen the deficit”; were 30 points more likely to believe that “most scientists do not agree that climate change is occurring”; and were 14 points more likely to believe that “the stimulus legislation did not include any tax cuts.”

They were also 13 points more likely to mistakenly believe “the auto bailout only occurred under Obama”; 12 points more likely to believe that “when TARP came up for a vote most Republicans opposed it”; and 31 points more likely to believe that “it is not clear that Obama was born in the United States.”

The study’s authors continued, “These effects increased incrementally with increasing levels of exposure and all were statistically significant. The effect was also not simply a function of partisan bias, as people who voted Democratic and watched Fox News were also more likely to have such misinformation than those who did not watch it — though by a lesser margin than those who voted Republican.”

Asked for comment on the study, Fox News seemingly dismissed the findings. In a statement, Michael Clemente, who is the senior vice president of news editorial for the network, said: “The latest Princeton Review ranked the University of Maryland among the top schools for having ‘Students Who Study The Least’ and being the ‘Best Party School’ – given these fine academic distinctions, we’ll regard the study with the same level of veracity it was ‘researched’ with.’”

Mr. Clemente oversees every hour of objective news programming on Fox News, which is by far the nation’s most popular cable news channel.

For the record, the Princeton Review says the University of Maryland ranks among the “Best Northeastern Colleges.” It was No. 19 on the Review’s list of “Best Party Schools.”

The study was backed by two parts of the University of Maryland, the Center on Policy Attitudes and the Center for International and Security Studies.