Business | Ronald McDonald

Coulrophobia

Health activists want to sack the world’s best-known clown

|NEW YORK

FEAR of clowns is known as coulrophobia. Some health activists are so afraid of the impact that a certain red-haired clown has on children that they want him to retire. On May 18th several American newspapers carried ads paid for by Corporate Accountability International (a group that helped to kill cigarette-touting Joe Camel) in support of a shareholder resolution at the annual meeting of McDonald's the following day urging the fast-food chain to stop marketing burgers to children. The activists want an end to Happy Meals, and they want Ronald McDonald to hang up his outsized shoes.

This article appeared in the Business section of the print edition under the headline "Coulrophobia"

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